Selling A Home

At Personalized Real Estate, we offer sellers expert guidance and a tailored experience.

Whether you're ready for a new home or looking to sell a property, we are a full service brokerage that offers tailored solutions to your goals. From our initial consultation to the final closing, we prioritize your unique needs, and follow our proven process. Leveraging our industry insights and network, professional support services, and state of the art equipment and technology we optimize your real estate journey with discretion, professionalism, and excellent service.

Listing
Services

  • Standard on all Personalized RE listings, the state of the art 3D Matterport Tour gives buyers a unique immersive digital showing experience. This means more buyers from more places can tour your listing converting interest into action.

  • Listing images are the first experience buyers have with a listing, making them count is key, Personalized RE brings state of the art equipment to each listing to capture the highest quality listing images possible.

  • Exposing the property to as many interested buyers as possible in the first key weeks of a listing is paramount. Creating a warm, welcoming, and lively open house environment is our goal. We want everyone touring your listing to feel like it’s a place they want to be.

  • Believe it or not, pricing a home isn’t as simple as it seems. There are different pricing and listing strategies that deliver different results. We provide you with the data, options, and current market trends necessary to hit the market for maximum impact.

  • Sharing our listings with the market is an important step, and we work closely with our colleagues to share the opportunities we have with them and their clients. We aim for maximum market exposure and sharing it with our cooperating industry partners is a key part of the process..

  • Once we post our listings in CRMLS our listings hit the web on popular home search sites. We monitor the performance of our listings on those websites and report those trends to you.

  • We have professional vendors and specialists like cleaners, stagers, and contractors who are ready to help you repair and prepare your home for sale!

  • Our goal is to provide a seamless transaction experience. Our transaction coordinators are the ones who help us achieve that on your behalf.

Find Out What Your Home Is Worth, Free Of Charge!

Testimonials

  • "I can only begin to write that Bobby Graham has gone well above and beyond what I believed a realtor is expected to do for any client... This was to be a daunting task as my Aunt is elderly and I am over 100 miles away from the property. Bobby handled "everything" from repairs, hiring contractors, painters, roofers, anything he could do to make the home amazing and turn key for a new buyer. We cannot say enough about his professionalism and integrity in making this home sale effortless on our part. He absolutely will be an asset to anyone that requires a realtor for selling or purchasing. I highly recommend Bobby Graham, he is the consummate professional in the realty business world."

    jmrives

  • "Bobby was Awesome! He originally came by several months before we were ready to even go on market. He checked out the house, gave a few pointers about best way to show the house and any areas we may need to work on. Once we went on market, he was there every step with us. Constant communication, info on all the offers, and since we had already moved he even did some watering and yard work!. We highly recommend Bobby."

    ukfanz

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  • LOCAL EXPERTISE

    We know San Diego. We are your neighborhood experts, we watch supply closely, are networked with other real estate professionals, and are ready to go to work for you.

  • PERSONALIZED SERVICE

    We take time to get to know you, what you are looking for, and work to communicate and serve you how you want to be served.

  • REAL EXPERIENCE

    We have helped homeowners across San Diego County sell their homes for the best price and terms possible. Completing 183+ home sales, we have a proven process and guide our clients to a successful close.

  • ALWAYS AVAILABLE FOR YOU

    We are available for our clients throughout the home buying process. You can expect prompt responses and proactive updates.

  • SEAMLESS TRANSACTION

    We work with you to craft transaction timelines that work for you, then manage the process diligently on your behalf.

  • EXPERT NEGOTIATIONS

    We leverage all of our experience into each transaction looking for opportunities to help you achieve the best price and terms possible.